In this webinar, Charles N. Internicola, Esq. and Lisa Welko, CFE of Integrity Franchise Group discuss how emerging franchisors should work with franchise brokers and consultants to get more sales. Leave questions in the comments!
– How can emerging franchisors get consultants and brokers excited about their brand and drive franchise leads to them?
– Typical journey that a prospect goes through when they buy a franchise
– Experiences and lessons Lisa learned as a franchisor herself
– Characteristics that Lisa looks for in qualified franchise systems
– FDD do’s and don’ts
– Steps to take to build strong franchise consultant relationships
– What franchisors should do during the validation process
– 3 huge mistakes emerging franchisors are making over and over
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